Home Jidori and branded chicken Ehime
Himekko Jidori
媛っこ地鶏 Ehime
English name: Himekko Jidori — no official English name found, so romanised by this site.
Requirements for Himekko Jidori: breed — Shamo (game fowl) cross; where raised — the chicks must be Himekko Jidori chicks supplied by the Ehime Poultry Research Institute; the rearing standard has no clause on where they are raised; rearing period — the rearing period runs from at least 80 days after hatching up to 150 days; housing — floor housing from 28 days of age; from 28 days of age, 10 birds per m² or fewer. Also: managed properly under the vaccination programme set by the Ehime Poultry Research Institute; Production, shipment and feed-purchase ledgers must be kept for the rearing period.
Definition — what qualifies
| Breed | Shamo (game fowl) cross A four-way cross of an Iyoji Shamo female with a Norin-line White Plymouth Rock male; the Iyoji Shamo carries Nagoya, Ehime-line Rhode Island Red and Shamo blood Sources: [D012] |
|---|---|
| Where it must be raised | The chicks must be Himekko Jidori chicks supplied by the Ehime Poultry Research Institute; the rearing standard has no clause on where they are raised Sources: [D011] |
| Rearing period / age at shipment | The rearing period runs from at least 80 days after hatching up to 150 days Sources: [D011] |
| How it is housed | Floor housing from 28 days of age from 28 days of age, 10 birds per m² or fewer Sources: [D011] |
| Other conditions |
Managed properly under the vaccination programme set by the Ehime Poultry Research Institute [D011] Production, shipment and feed-purchase ledgers must be kept for the rearing period [D011] |
Japan's JAS standard for jidori sets four conditions: the chicks, the rearing period, the housing and the stocking density. A brand's own conditions can be stricter, or set differently. The JAS standard for jidori →
Native breeds named in this brand's cross: Shamo ・ Nagoya ・ Rhode Island Red （All 38 native breeds）
The rearing standard has six clauses, and neither the content of the feed nor the place of rearing is one of them. The rearing period has an upper limit (150 days) as well as a minimum (80).
Compared with other brands
21 chicken brands set a minimum rearing period, from 75 to 150 days. 80 days ranks 14th from the longest (4 others also use 80). 17 brands cap the number of birds per square metre, from 2 to 10. 10 birds ranks 8th from the most spacious (9 others also use 10).
This guide lists 4 brands from Ehime (also Iyo Beef Kinu no Aji, Ehime Amatoro Buta and Fureai Hime Pork). By prefecture →
Compare this brand side by side with others → ・ Find brands by their rules →
Counts cover only the brands in this guide.
Guides
Managed by
- Managed by
- Himekko Jidori Promotion Council
- Official site
- https://www.himekkojidori.com/
Other brands from Ehime
- Iyo Beef Kinu no AjiBeef brands
- Ehime Amatoro ButaPork brands
- Fureai Hime PorkPork brands
About the names
Brand names are proper nouns. English names follow the brand association's official English page first, then the English name in the GI register, and otherwise romanised Japanese plus "Beef", "Wagyu" or "Pork". We never call a non-Wagyu brand Wagyu.
Sources
Sources are in Japanese
- [D011] 媛っこ地鶏 飼育基準 — Ehime Ai-Food Promotion Organization ・ Primary source ・ Accessed 2026-09-28
- [D012] 媛っこ地鶏 開発物語 — Ehime Ai-Food Promotion Organization ・ Primary source ・ Accessed 2026-09-28