Home Beef brands Aichi

Horai Beef

鳳来牛 Aichi

English name: Horai Beef — no official English name found, so romanised by this site.

Requirements for Horai Beef: breed — Japanese Black; where raised — fattened on four certified farms in Shinshiro; age — fattened for at least 18 months; grade — meat quality grade 4 or higher. Also: no monensin sodium used during fattening.

Definition — what qualifies

Breed

Japanese Black

Other brands of this breed →

Sources: [E004]

Where it must be raised

Fattened on four certified farms in Shinshiro

Sources: [B066]

Age / fattening period

Fattened for at least 18 months

Sources: [B066]

Grading

Meat quality grade 4 or higher

Sources: [B066]

Other conditions

No monensin sodium used during fattening [B066]

Grades follow the Japan Meat Grading Association: yield grade (A–C), meat quality grade (1–5), and marbling as BMS No. (1–12). How Japanese beef is graded →

JA Aichi Higashi describes it as a Japanese Black brand finished for at least 18 months by certified farms in Shinshiro. Aichi Prefecture's materials also mention a Horai Beef Promotion Council, of which JA Aichi Higashi is a member.

Compared with other brands

This guide lists 75 beef brands that require Japanese Black cattle. 61 beef brands set a meat quality grade. 24 of them, including Horai Beef, require grade 4 or higher or something stricter. 7 beef brands set a minimum fattening period, from 12 to 20 months. 18 months ranks 2nd from the longest.

This guide lists 9 brands from Aichi (also Atsumi Beef, Kuroshio Beef, Tahara Beef, Chita Beef Hibiki, Chita Wagyu Homare, Nagoya Cochin, Mikawa Beef and Mikawa Pork). By prefecture →

Compare this brand side by side with others → ・ Find brands by their rules →

Counts cover only the brands in this guide.

Managed by

Managed by
JA Aichi Higashi
Official site
https://www.city.shinshiro.lg.jp/sangyo/nogyo-ringyo/tokusan/chikusan.html

Other brands from Aichi

Aichi →

About the names

Brand names are proper nouns. English names follow the brand association's official English page first, then the English name in the GI register, and otherwise romanised Japanese plus "Beef", "Wagyu" or "Pork". We never call a non-Wagyu brand Wagyu.

Sources

Sources are in Japanese

  1. [E004] 特産品(鳳来牛) — JA Aichi Higashi ・ Primary source ・ Accessed 2026-09-28
  2. [B066] 鳳来牛の定義 — Shinshiro City ・ Primary source ・ Accessed 2026-09-18